Real Dog Box
Our story began in 2012, when our family Doberman, Atum, had been diagnosed with cancer for the second time. When you get news like that, you are willing to try and do anything. This led us down the rabbit hole of dog nutrition -- if you’ve been down this road before, you know how confusing and overwhelming it is. Feeding real food changed our lives and extended our Atum’s life 3 years longer than expected. Despite having access to so much information, we realized quickly that the path to health and longevity isn’t clear for dog owners - partially because every dog is unique. And also because basic nutritional information has been gated and locked away, and the idea of convenient, processed foods has all but been stuffed down our and our dogs' throats. Seeing real food save his life and understanding the challenges around fresh food inspired us to figure out convenient, affordable, and healthier options for other dog owners.
We want to make Real the new industry standard. We want dog food companies to be more like us - keeping it real with you. We want you to be able to ask questions and not to be treated like you need a license to understand what is good for your dog. We learn, we share, and we empower you to take control of your dog’s health.
